SEO of Offshore Captive Centers, Part 1: S For Strategize
Business models of offshore captive centers have their own SEO when venturing into this line of business. This process is practically the basis of companies when they set up their own offshore centers on foreign countries like India and the Philippines (two of the leading Asian countries when it comes to outsourcing and offshore staffing). SEO means “Strategize, Establish, and Operate.” In this article, we will discuss the first phase of SEO, which is to strategize when starting your offshore captive center.
In making your strategy for putting up your company’s offshore business, you first have to consider if this plan is the best move for your company. There are companies that have not turned to offshore businesses because they thought that it would not be a feasible move on their part. Make it a point to go over the pros and cons of putting up an offshore staff before you venture out or your own offshore captive center. When you do make the decision, then the first step you have to make is to plan out and strategize.
Part of the strategy in setting up your company’s offshore captive center is selecting the right country and city for the operations. India is one of the top countries for offshore businesses, but other Asian countries, most especially the Philippines, is also gaining a reputation in this industry. In choosing a location, it would be wise to study the country’s economic growth (especially pertaining to the telecommunications industry) and the resources available to the company (especially the manpower and competence of the offshore staff).
Other factors to consider when strategizing include the making of the business model of the offshore captive center. Will the center be treated as a branch or subsidiary of the parent company? What processes and operations will be offshored to the center? What are the costs and expenses? How much will be allotted for the captive center?
It is clear in this phase of the SEO that your company needs to have a project plan and a clear strategy to help smooth the process of building your offshore business. Having a projected plan and operational timetable help keep the costs and expenses to a minimum. It also helps your company manage time and not waste any more resources than you have to.
The bottom line of this phase of the SEO of offshore captive centers is that you have to make a strategy that will cover every detail of the business. Think of it as a typical business plan, only your location would be in a foreign country and the manpower you need will be miles away from your company. You will also be taking a closer look at your finance and resources, in order not to waste any.
